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[-]  12-01-18 23:09

Business Insider
'It's not a cause for alarm': Why advertisers aren't fretting over Facebook's huge News Feed change (FB)
While publishers are bracing themselves for a massive hit and re-assessing their strategies, advertisers don't seem half as perturbed.
This is not the first time Facebook has tweaked its algorithm, and unlike publishers, brands have been paying to play on Facebook for years.
The one down side, however, is that ad prices might be driven up as people spend less time and scroll less on Facebook. But even then, brands have avenues other than the News Feed to run ads on.
Ultimately, advertising ...

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