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[-]  08-11-18 23:59

The Information
Why The Athletic’s Mather Won’t Join a Subscription Bundle
The co-founder of fast-growing, subscription-sport news site The Athletic expects companies, such as Apple and Medium, to start offering discounted bundles of subscription news sites. But he thinks it’s a mistake for a publication to join. In an interview with The Information, Alex Mather, whose company recently raised $40 million at around a $200 million valuation, said he had been offered subscription bundling deals that could have doubled his three-year-old company’s revenue. Whil...

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